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  • Six Data-Driven Strategies to Boost Your B2B Tech Company’s LinkedIn Presence

    In the rapidly evolving digital age, the importance of social media in the business world can’t be overstated. LinkedIn, with its professional focus and diverse user base, has become an invaluable platform for B2B marketing. Particularly for technology companies, it offers a unique space to connect with industry peers, prospective clients and potential hires. Here, we dive into six proven, data-backed strategies that your B2B tech company can implement to effectively harness the power of LinkedIn.

    • Craft a Stellar Company Profile: Your LinkedIn profile forms the bedrock of your company’s presence on this professional platform. As HubSpot’s research highlights, companies with complete profiles receive up to two times more visitors than those with incomplete profiles1. It’s crucial to ensure that your profile is well-crafted, comprehensive and encapsulates your brand’s essence while being optimized with industry-relevant keywords.
    • Provide Value-Adding Content:  Posting regular, high-quality content that adds value to your target audience can significantly increase your page’s engagement2. Share articles, industry news, thought leadership pieces and company updates that position your brand as an industry leader and provide real value to your followers.
    • Capitalize on LinkedIn Ads: With their ability to reach 875 million professionals, LinkedIn’s advertising platform is a powerful tool for targeting specific audiences. It offers unique B2B targeting features, including job title, company name and industry. A LinkedIn report noted that LinkedIn’s lead generation forms had a conversion rate up to two to three times higher than other ad platforms 3. Utilizing LinkedIn Ads can boost your marketing efforts, driving more qualified leads and bolstering your overall brand presence.
    • Establish a LinkedIn Group: Creating a LinkedIn Group focused on topics relevant to your industry can position your brand as a thought leader. A LinkedIn survey found that users are 50% more likely to buy from a company they engage with on LinkedIn 4, By fostering a community, you can facilitate meaningful interactions, gather valuable insights and build stronger relationships with your target audience.
    • Harness Employee Advocacy: Employees can be your biggest advocates. When they share your content, they extend your reach to their professional networks. According to LinkedIn, employees’ networks are collectively 10x larger than the average company following 5. By implementing a structured employee advocacy program, you can organically expand your brand’s reach.
    • Prioritize Engagement: LinkedIn isn’t just for promoting your brand; it’s a platform for dialogue and collaboration. Authentic, two-way communication helps to foster relationships with your audience and create a community around your brand.

    Leveraging these proven strategies can bolster your B2B tech company’s visibility and engagement on LinkedIn. As with all marketing strategies, continual evaluation and adaptation of your approach will lead to sustained success.

    Citations

    1. HubSpot (2022) – The State of Marketing Report 
    2. Hootsuite (2023) – 47 LinkedIn Statistics You Need To Know In 2023
    3. Nielsen. (2021) – Beyond Martech: Building Trust With Consumers and Engaging Where Sentiment Is High
    4. SocialPilot (2023) – 500+ Social Media Statistics You Must Know in 2023
    5. Sprinklr (2022) – Activate Your Advocates For Recruiting
  • Red Hat Unveils Developer Hub to Boost Dev Productivity

    Red Hat Unveils Developer Hub to Boost Dev Productivity

    At its Red Hat Summit conference today, Red Hat unveiled its Red Hat Developer Hub, a developer portal that provides access to an opinionated set of development tools based on the open source Backstage project.

    The portal pulls together a set of curated tools and resources so that developers encounter less friction and avoid the complexity of numerous optional tools that span disparate vendors. The goal is to increase developer productivity while reducing the volume of optional tools and information that must be sifted through to actually deliver production code.

    Red Hat Developer Hub aims to streamline the development process and allow organizations to maximize existing resources and developer skills while reducing sprawl, said Chris Wright, CTO and SVP for global engineering at Red Hat. This will help organizations maintain application development velocity and drive a consistent user experience for developers based on tools and skills they’re already familiar with, Wright told attendees.

    Rather than building and maintaining their own internal developer portal, Red Hat is making a case for using Developer Hub to deliver a platform approach to addressing the complexity and sprawl DevOps teams face. Red Hat Developer Hub is, in essence, an opinionated and optimized version of Backstage that aims to deliver improved developer experiences across environments, including Kubernetes and container application platforms such as Red Hat OpenShift.

    Developer Hub will offer a single pane of glass to view all available developer tools and resources, developer self-service capabilities and security and compliance guardrails for cloud-native application development that comply with enterprise-wide best practices, according to the company.

    Additionally, Red Hat Developer Hub includes a set of ‘golden path’ templates—pre-defined, pre-architected and supported templates for further accelerating application development.

    The developer hub is based on the Cloud Native Computing Foundation (CNCF) incubating open source project Backstage, originally developed by Spotify and donated to the CNCF in 2020. Backstage is now being advanced by contributions from multiple vendors, including Red Hat.

    Backstage has been gaining traction in cloud-native application environments that are especially challenging to develop using multiple tools. There’s a lot more focus on developer productivity, which Backstage addresses by creating a catalog of blueprints that developers can readily consume rather than requiring them to build these capabilities themselves multiple times over. The goal is to create scaffolds that developers can consistently reuse across multiple application development projects.

    Red Hat has also developed Red Hat Plug-ins for Backstage, a bundle of six plug-ins that integrate various key systems into Backstage, helping to extend the project’s functionality, ensure a consistent user experience and improve workflow efficiency. The plugins can be used across all Backstage installations, providing even more flexibility for developers across platforms and Kubernetes distributions and include:

    • Application Topology for Kubernetes, which enables developers to visualize real-time status of application and infrastructure workloads deployed to any Kubernetes target, including Red Hat OpenShift, with greater consistency.
    • Multi-Cluster View with Open Cluster Manager (OCM), which provides a view into clusters from Open Cluster Manager’s MultiClusterHub and MultiCluster Engine in Backstage.
    • Container Image Registry for Quay, which improves the integration and speed of interactions with Quay registries by providing a view into container image details. This includes security vulnerabilities (CVEs) associated with deployed images.
    • Pipelines with Tekton, which gives users a view into the details of all Tekton pipeline runs and their respective statuses across all services.
    • Authentication and Authorization with Keycloak, which enables platform engineers to load users and groups from Keycloak into Backstage, allowing the use of multiple authentication providers to be applied to Backstage entities.
    • GitOps with Argo CD, which helps track the health and status of the Argo CD status for services within Backstage.

    Red Hat said additional plugins are in the works. Red Hat Developer Hub will be generally available later this year, but Red Hat is offering a ‘test drive’ through the upstream IDP project Janus.

     

  • History of the Internet

    History of the Internet

    history-of-internet

  • Red Hat Adds Generative AI and Event-Driven Capabilities to Ansible

    Red Hat Adds Generative AI and Event-Driven Capabilities to Ansible

    Red Hat today unveiled a technical preview of Ansible Lightspeed with IBM Watson Code Assistant, a generative artificial intelligence (AI) service specifically trained on domain-specific data collected via the Ansible automation platform.

    At the same time, Red Hat is also making available an event-driven capability within version 2.4 of the Ansible platform that enables runbooks and other tasks to automatically execute when received from a third-party tool or application.

    Both capabilities were announced at the Red Hat Summit and are part of an ongoing Red Hat effort to democratize IT automation.

    First previewed within the Project Wisdom initiative launched by Red Hat and IBM Research last year, Ansible Lightspeed IBM Watson Code Assistant is based on a large language model (LLM) that was developed using Ansible data. Watson Code Assistant, currently in technical preview, is a service that automatically generates suggestions to improve code as developers create an application. IBM promised to make IBM Watson Code Assistant available later this year.

    Red Hat is now applying that generative AI capability to the YAML code that DevOps teams need to create Ansible playbooks. IT teams can create a simple natural language prompt that will translate their domain expertise into YAML code for creating or editing Ansible Playbooks. Red Hat and IBM, however, will not automatically use the code from an organization to fine-tune their AI model without express consent.

    Rich Henshall, director of product management for Red Hat Ansible, said as IT environments become more complex, it’s clear many are hitting a ceiling in terms of what can be automated using legacy custom scripts. Ansible Lightspeed IBM Watson Code Assistant, along with an event-driven capability, will make it much simpler to automate the management of IT environments at scale using a declarative framework, he added.

    Ansible, for example, can now receive events from third-party tools, determine next steps and consistently initiate an automated response using Ansible playbooks. Ansible can also consume events from third-party monitoring, observability and IT analytics tools from providers such as Cisco ThousandEyes, CyberArk, Dynatrace, F5, IBM Instana, IBM Turbonomic, Palo Alto Networks and Zabbix with more to come, noted Henshall. Red Hat is also making available supplementary content for Red Hat OpenShift, Red Hat Insights, Amazon Web Services (AWS), Microsoft Azure, Google Cloud Platform and ServiceNow, in addition to enabling IT teams to create their own custom integrations.

    At this juncture, it’s not clear why more IT processes have not been automated using Ansible or other frameworks. Many DevOps teams continue to rely on custom scripts that typically don’t scale and are generally poorly documented. Any time the individual who wrote those scripts leaves an organization, it’s incredibly difficult—if not impossible—for the original scripts to be maintained, noted Henshall.

    One way or another, it’s clear that a more scalable approach to IT automation is required, especially with the rise of more complex cloud-native application environments. It’s no longer economically viable for most organizations to rely on legacy processes that require a small army of IT professionals to maintain.

  • Red Hat Moves to Secure Software Supply Chains

    Red Hat Moves to Secure Software Supply Chains

    Red Hat today announced a portfolio of cloud services designed to better secure software supply chains. The expanded portfolio includes Red Hat Trusted Application Pipeline to secure continuous integration/continuous delivery (CI/CD) workflows and Red Hat Trusted Content offerings to better secure software components.

    Announced at the Red Hat Summit, the Red Hat Trusted Software Supply Chain combines a suite of curated open source tools into a cloud service managed by Red Hat. The Red Hat Trusted Application Pipeline service is based on sigstore, an emerging de facto standard for cryptographically signing code to ensure immutability that Red Hat helped drive, while Red Hat Trusted Content provides access to a set of software components that Red Hat has vetted.

    Red Hat Trusted Software Supply Chain also provides access to existing tools such as Quay, a registry for containers, and the Advanced Cluster Security (ACS) platform for securing Kubernetes clusters.

    Red Hat Trusted Software Supply Chain is scheduled to be made available in preview in the next few weeks, and will also track the provenance of components. In addition, the service will monitor emerging threats to software components and alert users of new and emerging risks. The service will also surface recommendations for remediating vulnerabilities it identifies based on best practices defined by Red Hat.

    Finally, Red Hat Trusted Application Pipeline also promises to make it simpler to automate the deployment of secure code with a few clicks within the context of an integrated continuous integration/continuous delivery (CI/CD) pipeline. DevOps team can also import Git repositories and configure container-native continuous build, test and deployment pipelines, inspect source code and transitive dependencies, autogenerate software bill of materials (SBOMs) within builds and verify and promote container images. An enterprise contract policy engine can consistently enforce compliance with the Supply Chain Levels for Software Artifacts (SLSA) framework.

    Finding ways to implement DevSecOps workflows is a major challenge for any organization. Red Hat is making a case for a managed cloud service based on a collection of security software and services that a DevOps team would otherwise have to implement themselves.

    Tasked with securing increasingly complex software development environments, it’s not clear whether DevOps teams will opt to rely on a cloud service, but given the general lack of security expertise among software development teams, the fastest way to secure a software supply chain for most organizations is to rely on a service.

    Regardless of approach, of course, DevSecOps will soon become a standard element of application development workflows. Once that occurs, it’s not clear whether DevOps will simply become DevSecOps or whether security will be assumed to be an integrated element of any set of DevOps best practices.

    Sarwar Raza, vice president and general manager for cloud services at Red Hat, said regardless of approach, it’s clear that implicit trust is no longer good enough. Organizations of all sizes will need to be able to demonstrate that they have maintained a chain of custody for the software components used to build an application, he noted.

    One way or another, the overall security of downstream applications should eventually improve as the processes used to construct software are increasingly locked down.

  • The Role of SBOMs in Software Supply Chain Security

    The Role of SBOMs in Software Supply Chain Security

    The software supply chain has become increasingly complex and dynamic with the rise of cloud computing, open source software and third-party software components and APIs. Widespread damage can occur if third-party APIs, cloud services, SDKs and open source software have security flaws. As a result, software supply chain security has emerged as a critical concern for organizations across industries. Supply chain attacks have become more frequent, sophisticated and devastating, as evidenced by high-profile incidents such as SUNBURST, Kaseya and Apache Log4j.

    To address the growing challenge of software supply chain security, organizations have turned to leveraging software bills of materials (SBOMs). SBOMs are a standardized inventory of software components used in a particular product or system, including their versions, dependencies and sources. SBOMs provide transparency and visibility into the software supply chain. They can be an effective approach for identifying and mitigating security risks, compliance issues and operational challenges – assuming organizations have the right tools to fully benefit from SBOMs, including runtime discovery, in place.

    SBOMs are not a new concept, but their adoption has accelerated in recent years due to a number of important factors, including the following.

    First, regulatory agencies, such as the U.S. National Institute of Standards and Technology (NIST) and the Cybersecurity and Infrastructure Security Agency (CISA), have been advocating for SBOMs as a best practice for software supply chain security. NIST has released a draft guidance document on SBOMs, and CISA has mandated SBOMs for federal contractors and subcontractors.

    Second, industry initiatives, such as the Open Source Security Foundation (OpenSSF) and the Software Assurance Forum for Excellence in Code (SAFECode), have promoted SBOMs as a key element of software security. OpenSSF has launched a working group on SBOMs and published the Open Source Software Security Mobilization Plan to improve the resiliency and security of open source software (OSS), including guidelines for SBOM management; SAFECode published a whitepaper on SBOMs.

    Third, supply chain attacks have highlighted the need for SBOMs as a proactive and preventive measure. SBOMs can help organizations detect and respond to vulnerabilities, malicious code and unauthorized changes in the software supply chain. SBOMs can also support incident response and recovery efforts by providing accurate and comprehensive information about the affected software components.

    Fourth, customer demands and market pressures have influenced the adoption of SBOMs. Customers are increasingly aware of software supply chain risks and are asking for SBOMs as part of their procurement and evaluation processes. Some industries, such as health care and automotive, have mandated SBOMs for safety and liability reasons. SBOMs can also enhance brand reputation, customer trust and competitive advantage for software vendors.

    Fifth, technological advancements have facilitated the creation and consumption of SBOMs. The emergence of open standards, such as CycloneDX and SPDX, has enabled interoperability and integration of SBOMs across different tools and platforms. The development of automated tools, such as software composition analysis (SCA) and vulnerability scanners, has enabled the generation and validation of SBOMs in a timely and accurate manner. The integration of SBOMs with other security measures, such as identity and access management (IAM) and security information and event management (SIEM), has enabled an effective view of software supply chain security.

    However, SBOMs are not a silver bullet for software supply chain security. They are only as good as the data they contain, and the quality of data can vary depending on the source and the method of collection, particularly around the application software stack of APIs, cloud services and SDKs. SBOM inventory is constantly changing, and being able to leverage their up-to-date data requires more than a snapshot from traditional source code static analysis approaches, but rather continuous runtime analysis and dynamic inventory.

    For example, common vendor management and software composition analysis (SCA) approaches often lack source code access for mobile, web, cloud and commercial-off-the-shelf (COTS) software, as well as third-party API services.

    For a more effective approach, organizations can benefit from a full-stack attack surface management (ASM) software supply chain solution that delivers continuous third-party application asset discovery and dynamic tracking of third-party vendors. These newer approaches automatically categorize assets under known vendors, allow customers to add additional new vendors, curate individual assets under any vendor, and alert on increases in policy violations and high embed rates of third-party vendors within key applications. These automated capabilities allow vendor management teams to remedy supply chain security problems more quickly and easily and much more accurately than older approaches.

    It is important to note that SBOMs also require collaboration and communication among multiple stakeholders, including software vendors, suppliers, customers and regulators. They may also pose some privacy and intellectual property concerns since they can reveal information about the software components and their relationships.

    Overall, organizations need to adopt a comprehensive and risk-based approach to software supply chain security, of which SBOMs and tools to best leverage their information are an important component. Organizations should establish policies and procedures for SBOM creation, management and sharing, as well as for validation and verification. Organizations should also integrate SBOMs with other security measures and practices, such as threat modeling, penetration testing and code review to best ensure the security of their software supply chains.

  • 8 Hot Takes: Will We See a Monolithic Renaissance?

    8 Hot Takes: Will We See a Monolithic Renaissance?

    Is the DevOps world slowly backing away from microservices and to a monolithic renaissance? After years of proselytization about the benefits (Flexibility! Resilience! Support faster release speeds!) of microservices and serverless architecture, there are signs of a potential backlash against the singularly fragmented microservices architectural approach.

    The argument in favor of rolling back to monolithic architectures feels similar to the cloud repatriation debate. Just as with a lot of cloud-first transformations—often in lockstep with them, actually—many organizations moved headlong toward microservices without a case-by-case business or technical rationalization for the change. As the shiny newness of microservices has dulled under that approach’s daily exposure to real-world deployment and business challenges, the monolith isn’t looking so bad in a lot of situations.

    The monolithic versus microservices debate boiled over the last few weeks in the wake of the publication of a case study earlier this month from the Amazon Prime Video team. The analysis from Marcin Kolny, senior software development engineer for Prime Video, reported that his team was experiencing scaling bottlenecks in its audio/video quality inspection tooling, which was architected as a distributed system using serverless components. By rearchitecting the tool as a monolith, they were not only able to increase scaling capabilities but drastically reduced the infrastructure costs around that tool.

    “Moving our service to a monolith reduced our infrastructure cost by over 90%,” Kolny wrote.

    The announcement elicited a fair degree of hyperbole on the topic, but it also spurred a very organic airing of the pros and cons of monolithic, microservices and serverless architectures.

    The following are 10 different perspectives spurred on by this online debate from a range of CTO and engineering experts. Some of them are diametrically opposed to one another, many are overlapping in their opinions. But as a body, they point to the general (and very pragmatic) consensus that there simply will never be a one-size-fits-all approach to software architectures.

    Microservices a Siren Song for Complication

    “It’s clear that in practice, microservices pose perhaps the biggest siren song for needlessly complicating your system. And serverless only makes it worse. Replacing method calls and module separations with network invocations and service partitioning within a single, coherent team and application is madness in almost all cases.”

    —David Heinemeier Hansson, creator of Ruby on Rails and CTO at 37signals (maker of Basecamp and HEY)

    Architectures Aren’t Good or Bad

    “Application architectures are neither good nor bad, nor are they appropriate for every use case. Organizations need to step back and consider carefully what it is they’re trying to achieve and which architecture might best serve that need instead of choosing the most “modern” architecture because, well, it’s in vogue.”

    —Lori MacVittie, distinguished engineer in office of CTO at F5Networks

    Distributed Architectures Will Suit AI-Driven Future

    “In the ongoing debate between monolithic and serverless architectures, it is important to acknowledge that both approaches have their merits and considerations. Monolithic architectures have been prevalent in large human-centric organizations due to their management advantages and historical use cases. However, as the world continues its rapid progression towards a more AI-driven future, the landscape is shifting towards architectures that embrace fluidity, autonomy, and distribution.”

    — Reuven Cohen, veteran CTO and entrepreneur, mentor for TechStars

    Monolithic and Serverless Each Have Pros And Cons

    “Over the last 15 years, everyone has wanted to move to serverless microservices-based horizontally-scaled architecture – but it is not ideal for every application’s specific needs.  As with any choice in life and in business, there are always tradeoffs;  you must evaluate and choose the appropriate architecture based on your business and technology needs. Another important dimension to this is workforce skills for application architecture.

    —Hemang Davé, client technical leader and CTO at Kyndryl

    The Amazon Rearchitect Wasn’t Even Truly a Monolith

    “The problem is that they called this refactoring a microservice to monolith transition when it’s clearly a microservice refactoring step, and it is exactly what I recommend people do in my talks about serverless first. I don’t advocate “serverless only”, and I recommended that if you need sustained high traffic, low latency and higher efficiency, then you should re-implement your rapid prototype as a continuously running autoscaled container as part of a larger serverless event-driven architecture, which is what they did. If you built it as a microservice to start with, it would probably take longer (especially as you have to make lots of decisions about how to build and run it) and be less able to iterate as you figure out exactly what you are trying to build.”

    —Adrian Cockcroft, longtime DevOps advocate and veteran architect with stints at eBay, Netflix, Amazon, and Battery Ventures, among others

    One Tool as a Monolith, Maybe, But Not All of Amazon

    “Microservices, while duplicative and inefficient from a compute standpoint, allow you to release stuff really quickly, which is a tradeoff that most organizations at scale are willing to make.

    Microservices exist to reduce communication pathways—not to solve technical scaling challenges. At a certain point, teams stop functioning due to the communication overhead. A seven-person team has 21 communication pathways, whereas a 100-person team has 4,950. I work with large retailers selling billions of dollars a year online, and putting everything into a single monolith just doesn’t work. Could the entirety of Amazon.com be deployed as a single monolith? No way.”

    —Kelly Goetsch, chief strategy officer at commercetools

    Architectural Tension Always Exists Between Speed and Maintainability

    “Speed to market and speed to develop does not always equate to long-term scalability and maintainability. You must actively balance your investments across these two critical pillars to build a viable product. Active rebalancing and reconsideration of the stack and technology mix for your FinOps and BizOps context is both art and science.

    Cloud-native distributed systems paradigms are here to stay. The Prime Video folks have mistakenly labeled a properly factored, highly coupled data-intensive processing step a monolith—it’s at best a rocky outcropping in their distributed microservices forest. “

    —Ajish George, managing director of cyber data & analytics for State Street

    The Shiny Thing is Not Always the Best Thing

    “The news that AWS discovered that serverless and microservices aren’t for everything is surprising. Not because it didn’t work out for that use case; but because the wrong use cases have been so well-known for the serverless/microservices pattern and should have been obvious to Prime Video. It’s worth remembering: That shiny new thing isn’t necessarily a better way of trapping mice. Right tool for the right job.”

    —Doug Vanderweide, director of cloud architecture for Avanade

  • Dell Extends Reach of Managed IT Infrastructure Service Portfolio

    Dell Extends Reach of Managed IT Infrastructure Service Portfolio

    Dell Technologies today expanded the scope of its APEX managed cloud offerings to include integration with the Microsoft Arc hybrid cloud computing framework. In addition, Dell is fulfilling a commitment to deliver block and file storage services on the Microsoft Azure and Amazon Web Services (AWS) cloud platforms.

    The announcements were made at the Dell Technologies World conference where Dell also announced it is extending existing support for managed APEX instances of VMware that include storage services.

    Dell is also making available a bare metal edition of the service, dubbed Dell APEX Compute, that provides IT teams with the option to deploy any virtual machine or Kubernetes cluster of their choice.

    Finally, Dell is also making available an instance of an APEX managed service that supports Red Hat OpenShift, an application development and deployment platform based on Kubernetes.

    Overall, Dell is promising that IT teams will soon be able to move data seamlessly between on-premises environments and Dell APEX Block Storage for Public Cloud. This capability will first be available for AWS and, later this year, Microsoft Azure. As part of that effort, Dell is also launching Dell Navigator, a software-as-a-service (SaaS) platform for managing services such as data replication that includes an edition for Kubernetes clusters. In addition, Dell announced a partnership with Databricks to integrate on-premises storage systems from Dell with the Databricks Lakehouse Platform cloud service.

    Caitlyn Gordon, vice president of multi-cloud product management for Dell Technologies, also claimed that file services running on public clouds using Dell software will be four times faster processing writes than any rival offering.

    The Dell APEX portfolio, at its core, is based on a suite of fully integrated turnkey servers, storage systems, and now, PCs, all managed by Dell on behalf of organizations that subscribe to the APEX service. Dell is now extending the reach of those services into cloud computing environments to make it simpler to deploy workloads everywhere from the network edge to the cloud, said Gordon.

    Most IT organizations today are managing multiple clouds by default. The Dell APEX services simplify the management of those environments by employing the same type of operating model to manage on-premises IT environments, she added.

    Dell is betting that as organizations deploy more complex cloud-native applications, many of them will opt to rely more on external services to manage the underlying infrastructure those applications depend upon. That approach is intended to enable IT organizations to devote more resources to building and deploying applications.

    It’s not clear whether organizations will prefer to rely on Dell to manage their IT, continue to manage it themselves or rely on a third-party IT services provider. Of course, many internal IT organizations are not inclined to cede control over IT infrastructure and applications to a single IT vendor, especially if they use IT infrastructure that has been provided by multiple vendors.

    Regardless of approach, there are now more organizations that prefer to treat IT as an operational expense. In effect, Dell is enabling a cloud operating model to be applied to all IT infrastructure, regardless of where applications are deployed.

  • Improving DevX Gives Your Business a Boost

    Improving DevX Gives Your Business a Boost

    As organizations transform and grow, different methodologies and development tools can come together, creating an extra level of complexity for your mainframe application development teams. In a perfect world, developers would be able to focus on delivering solutions without worrying about all the infrastructure necessary to make that happen. Building a better developer experience, or DevX, can make that a reality.

    DevX is about meeting developers where they are, at every stage of their career, delivering compatibility with and connectivity to the tools and devices that they want to use so they can focus on what they do best: Coding and releasing high-quality mainframe applications faster and more frequently and fostering better productivity and more innovation.

    Automation is integral to removing friction for developers. A modern integrated development environment (IDE) with built-in automation allows developers to find and manage code more efficiently and with greater quality and move quickly and easily from coding to editing to debugging to testing.

    Modern tooling can simplify and accelerate how developers work by giving them a visual representation of their code layout in a single-pane-of-glass view. They can move quickly in a natural, easy way with more information at their fingertips while built-in automation offers assistance at the right moment without getting in the way.

    This can seem difficult when dealing with mainframe application development and longtime mainframe developers who are still working with tools from the 1980s haven’t directly benefitted from the intervening decades of improvements. What they might not realize is that the improvements made for other platforms are available to mainframe developers, too. By engaging them in your DevX modernization efforts, you can improve their experience—and that of their team members.

    Elements of a Productive Mainframe Developer Experience

    • A modern DevX adopts flexible agile processes that give developers predictable capabilities and enable smaller, iterative changes with faster feedback. It also syncs distributed and mainframe development teams to foster greater collaboration for additional process improvements.
    • A better DevX is platform-agnostic, creating a development environment where developers can focus on the functionality of the applications they’re building instead of the deployment mechanism, leveling the playing field for every generation of developer.
    • With an improved DevX, developers can achieve the full potential of DevOps. Implementing DevOps for source code management (SCM) functions allows developers to understand the scope of any changes needed before they start coding, which helps speed approvals through concurrent work streams.
    • The single biggest boost to productivity—and an integral component of DevX—is shift left automated testing that enables developers at all skill levels to test new code immediately and find and fix bugs earlier in the development cycle when they’re easier to fix—and before they reach the end user. Continuous testing also automatically prepares test data within the DevOps toolchain.
    • An improved DevX delivers operational insights, so developers aren’t just catching issues but also understanding and prioritizing them, working hand in hand with the operations team to make the overall system better. It also empowers newer developers to address and correct any issues that arise in legacy code without poring over hundreds of modules to find what they need to improve. DevX tools work together to give developers an opportunity to leverage operational data in a whole new way.

    Once you have the tools, your mainframe developers need to be supported by a culture and education that teaches them how to use them and understand the benefits they offer. If you implement new tooling that nobody will use, the transformation is for naught. It’s important to start with the user experience and find the right tools to address it rather than starting with a tool and forcing its use just because it’s new. Continuous improvement is an important part of this; otherwise, you could bring the mainframe developer experience from the 1980s up to today’s standards only to have it freeze in place. This is why metrics and analytics are so important.

    As you speed up delivery, you also want to make sure the quality improves. With an improved DevX, you’re consistently finding defects earlier in the life cycle, which results in safer, more efficient delivery of better-quality code. By tracking velocity with metrics such as user stories delivered in one sprint, you can gauge how those changes are making a difference. You can also demonstrate how automation helps eliminate human error, increases code drops, and improves business agility.

    If you’re giving your mainframe developers everything they need to do their jobs easily and more efficiently, they’re exponentially more likely to adopt the tool and advocate for it—because a better DevX improves the day-to-day employee experience for longstanding and next-generation developers. By removing the drudgery of tasks that take developers away from writing code, you’re unleashing their creative and enabling them to achieve even greater levels of innovation—and you’re also improving your hiring and retention practices.

    Improving the mainframe DevX pays dividends across your business, from your developers to your customers to your stakeholders, so you can bring more new features to market faster and enable a competitive response for revenue-generating solutions. The mainframe is here to stay. Make sure you’re building a modern development environment that empowers your developers to respond nimbly in the face of change and make change your advantage.

  • Five Great DevOps Job Opportunities

    Five Great DevOps Job Opportunities

    DevOps.com is now providing a weekly DevOps jobs report through which opportunities for DevOps professionals will be highlighted to better serve our audience.

    Our goal in these challenging economic times is to make it easier for DevOps professionals to advance their careers.

    Of course, the pool of available DevOps talent is still relatively constrained, so when one DevOps professional takes on a new role it tends to create an opportunity for others.

    The five job postings shared this week are selected based on the company looking to hire, the vertical industry segment and, naturally, the pay scale being offered.

    We’re also committed to providing additional insights into the state of the DevOps job market. In the meantime, for your consideration:

    LinkedIn

    Samsung Electronics America
    Mountain View, California
    Lead Site Reliability Engineer (SRE) – DevOps Specialist
    $180,000 to $210,000

    Indeed.com

    Federal Reserve Bank of New York
    New York, New York
    DevOps Engineer
    $178,100 to $207,900

    CareerBuilder.com

    SAIC
    Chantilly, Virginia
    DevOps Advisor
    $130,000 to $200,000

    Dice.com

    Saicon Consultants
    Alpharetta, Georgia
    DevOps Engineer
    $110,000 to $140,000

    Simply Hired.com

    Hewlett-Packard Enterprise
    Fort Collins, Colorado
    DevOps Automation Engineer
    $109,400 – $251,500